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    "Our website traffic sure has increased since we had the giveaway promotion in HW magazine! We've gained 1000-1500 more traffic then usual and it seems to be staying pretty steady. I think we are going to boom over the Christmas period." Hope Strachan, Elegant Equines, October 2011 www.elegantequines.net

    HorseWyse - Australia's No. 1 Magazine for young horse lovers - is expanding our range of advertising opportunities in 2012...and we want to help your business to 'STAND OUT FROM THE CROWD'.

    But we're not going to 'nag' you about advertising or annoy you with follow up phone calls or emails. And we DON'T BITE either! As a proudly independent, family owned business - we understand that EVERY DOLLAR YOU SPEND COUNTS!

    That's why we've responded to feedback from small businesses, looking for an affordable and effective '$50 business card' size advertisement!

    Did you know that with a passionate and loyal subscriber reader base and an Australian and NZ newsagent distribution of 15,000 HW issues per quarter - HorseWyse is now also reaching 87 countries around the world via our HW App. for iPhone, iPad and iPod touch?

    Most importantly, feedback from our customers suggests that advertising in HorseWyse really works. Our magazine stays on the newsagent shelves and out in the market place for THREE MONTHS at a time - not just for a few weeks.

    And our readers 're-read' HW over and over and over again. They don't just flick. Indeed, with our ever popular horse posters, competitions and activities, HorseWyse stays around long after others have been discarded.


    HorseWyse is dedicated to educating, informing and inspiring young horse owners around the world and our research shows this demographic (along with their parents) are loyal and highly informed consumers in their own right. Sophie Campbell - HorseWyse Owner/Editor

    READER DEMOGRAPHICS:
    We recently held a survey, download results in PDF format here. 
     
    ADVERTISING RATES
    Back cover: Booked indefinitely. 
    Inside front cover: Currently booked
    Full page $660 (contract rates available)- artwork supplied
    Double page spread $1100 (contract rates available)- artwork supplied
    Half page $350 (artwork supplied) OR $395 (includes artwork assistance) *contract rates available
    Quarter page $275 (contract rates available)*complimentary artwork assistance provided!
    Display/Strip sizes $55 to $99 depending on size *complimentary artwork assistance provided!
    NEW! Business card size: just $50 - as part of our NEW 'Pony Post' page. *complimentary artwork assistance provided!
    *All prices include GST. Pricing current as of Jan 31st, 2012 *Competitive artwork assistance/design available now through HW!
     
    Contract discounts apply to three or more bookings during a 12 months cycle. All new/one-off advertisers must be pre-paid.
    Editorial support: We provide comprehensive editorial and on-line support for regular advertisers of half page size or more. 
     
    DIMENSIONS
    Trim size 297mm x 210mm (A4 size) with 4mm bleeds
    Full page 267mm x 180mm OR 297mm x 210mm with 4mm bleeds (please keep text area 15mm inside trims on all four edges if possible)
    Half page (horizontal) 130mm x 180mm 
    Half page (vertical) 267mm x 87.5mm 
    Quarter page : (vertical) 130mm x 87.5mm 
    Quarter page : (horizontal) 62.5mm x 180mm 
    Display/Business card size varies according to available space - contact Sophie on 0417 444025 for details.
     
    ARTWORK
    Supplied as high resolution PDF. Can be emailed to editor@horsewyse.com.au or uploaded via our secure FTP server (see below for details). Artwork can be created by HorseWyse at highly competitive rates and a proof will be emailed or sent to you for approval.

    FTP UPLOAD DETAILS
    Hostname: colourlogic.com.au
    Username: horsewyse@colourlogic.com.au
    Password: horsewyse260

    Please note: for FTP uploads you will need an FTP client (a specific program on your computer for this ability, such as FileZilla). FTP uploads are a fast and easy way of sending large files rather than emailing them. FTP clients can easily be installed for free, straight from the internet. Use this link for a quick installation of FileZilla and follow the instructions. Please email Jacqui at admin@horsewyse.com.au for further details or instructions if required.
     
    DEADLINES 
    Please book as early as possible so we can reserve a premium, up front right-hand page position, or space in the section of your choice. 
     
    2011
    Autumn 2011 (March) deadline Friday January 20, 2012.
    Winter 2011 (June) deadline Friday April 20, 2012.
    Spring 2011 (September) deadline Friday July 20, 2012.
    Summer 2011 (December) deadline Friday October 19, 2012.
     
    PAYMENT
    30 days on invoice for regular advertisers. Pre-paid only for one-off adverts. BSB, cheque, Visa or MC accepted.
     
    CONTACT
    HorseWyse Owner/Editor Sophie Campbell: Phone 0417 444 025 or editor@horsewyse.com.au
     
     

     

     

     
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      Copyright © 2012 HorseWyse Magazine Australia
      PO Box 260, Pambula, NSW 2549   •   Phone: 0417 444025  •  Email:
      editor@horsewyse.com.au
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